Zach Even-Esh http://zacheven-esh.com Strong Mind, Strong Body, Strong LIFE Sun, 25 Sep 2016 12:15:00 +0000 en-US hourly 1 http://zacheven-esh.com/wp-content/uploads/2013/02/cropped-Underground-Strength-COACH-Vector-Logo-32x32.png Zach Even-Esh http://zacheven-esh.com 32 32 98798903 STRONG Life 95: Muscle Building VS Fat Loss, Fatherhood & Strength Coach Advices http://zacheven-esh.com/ep-95/ http://zacheven-esh.com/ep-95/#comments Tue, 20 Sep 2016 18:39:35 +0000 http://zacheven-esh.com/?p=17591 STRONG Life Episode 95 is jam packed with Awesome information thanks to your Awesome Questions. I pulled your questions from This Instagram Post. #STRONGLife #Podcast questions can be posted below, tomorrow morning I will record and post on iTunes. / #UndergroundStrengthCoach #UndergroundStrengthGym #Muscle #Hustle #Entrepreneur #Relentless A video posted by Zach Even - Esh (@zevenesh) […]

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STRONG Life Episode 95 is jam packed with Awesome information thanks to your Awesome Questions.

I pulled your questions from This Instagram Post.

Here are the Questions / Topics I covered:

  • When it comes to programming, do you recommend a 2,4 or 8 week blocks for high school athletes for movement progressions ?
  • Rambo or Commando? 
  • Who's the most underrated out of the old school strength legends in your opinion?
  • What is your approach when dealing with athletes who have sport specific adaptations that may possibly hinder their everyday life activities but make their specific movements easier during competition? An example that I constantly work with is, wrestlers with super tight lats, traps, and even pecs that have that rolled forward posture like a turtle shell.My general rule of thumb has been "make them aware of the instability and only change it if it is causing them discomfort in everyday activity," let me know what your take would be. Thanks man. Love your motivational stuff too, brother.
  • You've mentioned that you're opening new locations. Do you know the where yet? 
  • How often would you work on explosive power if it was a weak point for an athlete? Thanks for all your hard work and info๐Ÿ‘Š๐Ÿผ๐Ÿ‘Š๐Ÿผ๐Ÿ‘Š๐Ÿผ
  • As I recent father I would be interested to hear how you ensure that you are continuing to grow and develop as a father. Love all the content you put out. Thank you. 
  • ย What's easiest diet to follow if you use 5/3/1 or any strength program?I've lost 40 pounds not knowing what I was doing but am now at around 20% body fat I would like to get to 10-15% before I switch focus to building muscle, I seem to be having a hard time losing that last 10 pounds or so?Any guidance you can give in how to lose unneeded fat would be appreciated. I love Jim Wendler's 5/3/1 and don't see myself straying away from the principles because of all the templates and variations you can use. Do I need to be tracking macros and calories etc?
  • How much work do you typically get done in a hour with your athletes? Is there a trend of total sets or exercises, or does it just depend on the style of training of the day? And how long do your kids warm up normally at the gym? As always thanks for being a role model AND being a mentor to the next generation of men/trainers. 
  • Hoping my wife gets me your book The Encyclopedia of Underground Strength for my birthday on Thursday. In the process of finally getting my trainers certification (after more than 20 years as an enthusiast) up here in Toronto. Any tips for starting out in my new career?
  • Is it true that horizontal pulls should be done more than vertical pulls, for shoulder health, or is it dependent on the individual?

iTunes

Stitcher

This was a FUN STRONG Life Podcast.

Some Resources I recommended for you are:

Underground STrength Academy

The STRONG Life Newsletter

Strength Coach Business Journal

Online Coaching With Me

My Instagram

The USC Cert (Underground STrength Coach)

Bodyweight Bodybuilding

Reduce Joint Aches & Pains

Get Strong, Explosive, Lean & TOUGH With Bodyweight Bodybuilding HERE

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How To Improve The Current State Of Youth Sports / Youth Strength & Conditioning http://zacheven-esh.com/improve-current-state-youth-sports-strength/ http://zacheven-esh.com/improve-current-state-youth-sports-strength/#comments Mon, 19 Sep 2016 15:06:23 +0000 http://zacheven-esh.com/?p=17583 More and more I begin to question if we can make a change to our youth sports programs and most of all, our youth Physical Education programs. My own answer to this dilemma? YES, change CAN be made. It is being made inside many Strength & Conditioning Facilities BUT there are flaws to this because […]

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More and more I begin to question if we can make a change to our youth sports programs and most of all, our youth Physical Education programs.

My own answer to this dilemma? YES, change CAN be made. It is being made inside many Strength & Conditioning Facilities BUT there are flaws to this because parents must pay for their kids to train at these independent gyms such as my own gym.

When parents have to pay for a service you quickly lose 85+ percent of kids you can potentially impact. This doesn't mean only 10-15% of kids / parents can afford private services, there are plenty who CAN afford and choose NOT to invest in THAT specific service.

As a parent myself, if my kids spend the majority of their day in school, I would prefer to see them getting top notch training during PE classes and sports coaching. The unfortunate truth is that this is NOT the reality.

So, how do we start to fix the current state of youth sports / strength & conditioning in the schools? ย 

IF we can implement a system (aka curriculum) in the schools, where we now have a consistent training program that is systematized from youth through high school, our kids will change tremendously not just from a physical standpoint but also a mindset / confidence / mental toughness standpoint.

If no changes can be made to the schools, the idea of a Spartan School is still something on my mind, discussed here. But I DO believe some schools will adopt a Strength & Conditioning / Physical Preparation Coach and add them to the overall Health & Physical Education Staff.

As a former PE Teacher myself in the schools (I taught for 11 years), I STILL consider what I do at The Underground Strength Gym to be Physical Education.

The school I used to teach at dropped PE from 3 x week to 2 x week.

The over abundance of fitness information on the internet today as well as many fitness books are more often than not based on tricks, "short cuts", fads, gimmicks and the overall avoidance of the long journey that is hard work and dedication to a STRONG Lifestyle.

I would change a few simple things to create a long lasting, dramatic effect on the overall physical & mental strength of today's youth ranging from elementary to the teen years.

The impact of these changes would carry into adult life as well. In essence, a curriculum of "The STRONG Life" would be implemented into schools.

  1. Re-vamp Physical Education programs by educating the teachers more so on physical culture training methods / strength & conditioning.

Most aspiring PE teachers take 15-20 1 credit classes in college that are sports instruction such as Football, Golf, Badminton, Baseball, etc. Physical Education MUST evolve as our youth has de-evolved thanks to technology and the food choices of today.

I would prefer training PE Teachers (Both in College & Those Working In Schools) on an intensive level with training ALL kids to move like athletes. In essence, the curriculum would be revamped to incorporate the training style we utilize at The Underground Strength Gym.

The NEW Physical Education Curriculum would also Incorporate the physical culture / physical preparation again AND continue to blend in the sports games.

In essence, I would implement The Underground Strength Coach Certification as well as hands on mentorship / in person training. When time comes for in services, send the staff to The Underground Strength Gym or another legit facility.

  • Our warm ups in the schools can no longer be 10 jumping jacks, 5 push ups and sit and reach stretches. That is not making the cut and is outdated for decades yet it's still implemented and viewed as acceptable aka good enough.
  • Walking the track can no longer be acceptable for "Fitness Day"
  • Instead of athlete sitting out / waiting on line, create a small area for bodyweight only training and incorporate lunges, squat jumps, burpees, step ups and more. (Bodyweight Bodybuilding)
  • Fundraisers can be used to invest in Kettlebells so on days that sports are played, instead of sitting out / waiting on line, kids are doing farmer walks, cleans, squats, swings, rows, etc.

CrossFit has probably done the best job of getting into the schools and some forward thinking teachers / administrators have implemented a solid fitness program into the schools from their love of CrossFit.

Like ANY certification, be it CrossFit or The USC Cert, there will be different / varied levels of expertise and dedication to their craft. NOT all Coaches are the same, not in college settings, pro settings or any setting.

People blame CrossFit for injuries or poor training methods but the bottom line is that a well educated coach will know what to implement, how to implement and what is safe / age appropriate for students of various ages.

The education / in services for Physical Preparation methods for the teachers and coaches would have to be ongoing.It can not be a 1 time one and done type learning. I always tell other coaches that the BEST Coaches are always learning, always evolving and always improving. We never feel we are good enough or that we have ALL the answers.

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A forward thinking administration of the Health & Physical Education department is critical in leading the teachers to be GREAT vs Good enough. Raise the standard for the teachers AND the students.

It CAN be done. The resistance will be huge, so the key would be to start in the colleges as young, open minded students work towards their Physical Education Teachers degree.

The teachers who are already working AND have minimal / ineffective / outdated knowledge of physical preparation for our youth and our teenagers will be extremely resistant to such a radical change.

This is where Admin comes in and inspires the resistant teachers to get better to give the kids something better. The ultimate WHY of any Teacher must be to change the lives of students. Your WHY will drive you to be a better Teacher.

Watch This Video as I address "The State of Youth Sports / Youth Strength & Conditioning".

I answer questions and bring responses to the challenges our schools and youth face today and how I would address these challenges.

2. The physical culture / strength / muscle building books of yester-year emphasized hard work, basic exercises, basic eating and all around dedication. Even the OLD magazine, Strength & Health, from the 50s, 60s and 70s had superior information in my opinion compared to the magazines of today.

The training information was centered around basic free weights, gymnastics & calisthenics, sound eating and a simple yet result producing style of training. The language used wasn't confusing and the focus was on getting results vs catchy headlines to boost magazine sales (5 simple tricks to get shredded this Summer!).

Nothing worth having will be easy, 6 weeks, simple or a "trick". It takes smart, hard work.ย 

Where as many of today's books have fads and gimmicks involved, confusing methods and trickery that only deter young athletes from learning on their own and instead being a slave to misinformation.

See this book sampled from 1955 and what training / nutrition information they include.....

Kids are confused nowadays on how to train and what to do on their own.

Parents are also confused.

Heck, even coaches are confused. The misinformation confuses everyone.

3) Get back to the Basics.

Note that the Iron Man Barbell Course in the video above instructed the basic exercises.

I am still seeing high school weight rooms being outfitted with 50% of the equipment as machines.

We're not teaching kids to move through machines. If we simply did various carries, sled work and lunges we would be FAR ahead of the fads and gimmicks being implemented today.

Get back to the physical culture gymnasiums.

A simple Equipment List would be:

  • Medicine Balls
  • Kettlebells
  • Gymnastics Rings
  • Sleds / Prowlers
  • Dumbbells
  • Barbells

The barbells are NOT a must have to develop strong, explosive and athletic athletes. So if the budget is tight, you build barbell training into the program down the road after fundraising is implemented.

Sandbags can also be made.

Change happens 1 person at a time.

  • Physical Education Teachers can start changing their warm ups and the structure of each lesson.
  • Start leveraging technology and giving students bodyweight training to perform at home.
  • Help classroom teachers with a short list of basic calisthenics to sneak into the daily lessons to keep kids from sitting too long.

If you're a School Administrator and need my help, you can reach out to me, regardless of where you're located. Contact Me HERE.

The internet has confused MANY but this is a BIG reason why I continue to build The Underground Strength Academy so there is a 1 stop hub for Coaches, Athletes, Parents, Educators, etc to learn under 1 roof with proven training / physical preparation methods.

To change, inspire and lead others, you must first become the change yourself.

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I'm not interested in keeping what I do a secret.

I am inspired to inspire others and change the world through The STRONG Life: Strong Mind, Strong Body, STRONG LIFE!

Live The Code 365,

--Z--

Join The Underground Strength Academy HERE

UndergroundStrengthAcademy1 UndergroundStrengthAcademy2

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Garage Gym Gladiators QnA: Hustle Muscle + Business BOSS Strength Coach http://zacheven-esh.com/ep-94/ http://zacheven-esh.com/ep-94/#respond Thu, 08 Sep 2016 14:51:06 +0000 http://zacheven-esh.com/?p=17556 Episode 94 of The STRONG Life Podcast is a QnA pulled from STRONG Life Online Training Team: Garage Gym Gladiators. In this episode we have some powerful training questions that bring to mind some CRAZY memories I have of training, life and business. Prepare to get fired UP from these lessons and stories. Here are […]

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Episode 94 of The STRONG Life Podcast is a QnA pulled from STRONG Life Online Training Team: Garage Gym Gladiators.

In this episode we have some powerful training questions that bring to mind some CRAZY memories I have of training, life and business.

Prepare to get fired UP from these lessons and stories.

Here are the Questions / Topics Covered In This Episode:

- Getting people "in shape" without using a Barbell, only using bodyweight, sleds, sandbags and kettlebells

- Female Strength & Conditioning Tips & Why Girls MUST Train

- How to manage coaching groups of athletes with various training abilities and age groups

- Do you need a college degree to become a great Strength & Conditioning Coach? What is my own college experience and what do I attribute my success to?

- Getting better everyday and the mindset I bring to my OWN LIFE & why you need to learn and most of all, DO this.

- Stories of "Make the rep or die" - mindset needed to kick a-- and take names in the gym AND in life.

- Getting stronger but NOT getting leaner? Nutrition Tips and Guidelines to get lean and keep training MEAN.

- The mindset and business strategies I have as I embark on opening new Underground Strength Gym locations and how this mindset can help you, regardless of what your career goals are.

iTunes

Stitcher

As always, the STRONG Life Podcast pulls no punches.

NO fads, NO gimmicks, Just Results.

Support the show by telling other like minded people about The STRONG Life Podcast. This is FREE of $$ but NOT free of the time and energy YOU must Invest to listen and learn.

Live The Code 365,

--Z--

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JOIN The STRONG Life Coaching Program Here

Get Certified Through Underground Strength Coach & LIVE The Relentless Pursuit of Excellence HERE

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QnA: Training Athletes, Nutrition for Athletes & Motivating Athletes http://zacheven-esh.com/qna-training-athletes-nutrition-motivation/ http://zacheven-esh.com/qna-training-athletes-nutrition-motivation/#comments Fri, 02 Sep 2016 19:01:03 +0000 http://zacheven-esh.com/?p=17540 I am often asked the same questions by Strength Coaches struggling to help their athletes as well as parents struggling to help their child gain lean muscle, healthy weight and overall perform great. My goal..... My BIG GOAL is to change the way training is implemented in schools. Right now the Success of the athletes […]

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I am often asked the same questions by Strength Coaches struggling to help their athletes as well as parents struggling to help their child gain lean muscle, healthy weight and overall perform great.

My goal..... My BIG GOAL is to change the way training is implemented in schools.

Right now the Success of the athletes at The Underground Strength Gym has been tremendous (by those who follow through and have supportive parents).

There are plenty of coaches out there who copy from my gym web site but a nice web site doesn't create amazing results that change lives.

As a Coach, it's about the kids and one day, I will get into the schools and have Coaches on board and sports training / physical education curriculum revamped.

Until then, I will share my knowledge and passion with those who want it!

The struggles of today's athlete are not unique and special just to 1 athlete, they are common among he majority:

  • Unable to build muscle
  • Not gaining weight / undersized / leads parents to hold child back until he gains size to compete safely in their chosen sport
  • Excess injuries due to poor training methods, weak muscles, tendons, ligaments and over-specialization in sports
  • Coaches unable to motivate and most of all, LEAD athletes to become leaders themselves

I answer these common questions, struggles and the confusion below.

Please share with coaches / parents who would value this information and put it to use!

QnA: Exercise Selection for Athletes, Training Mental Toughness, Motivating & Leading Athletes to Become Champions

Youth Athlete Muscle & Weight Gain Tips (Athlete Training, Nutrition & Lifestyle Advice)

Should Wrestlers Run Cross Country & Other WRONG Training Methods That Impede Sports Performance?

If you've got more training questions I highly encourage you to research the information I have on this blog by using the SEARCH Bar.

For Powerful Strength & Conditioning Knowledge & Your Hub to End The Confusion of Training, Become a Member of The Underground Strength Academy HERE

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Take The Guess Work Out of Your Training & Join My Online Coaching Team HERE

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Strength Coach GREATNESS | AJ Roberts http://zacheven-esh.com/ep-93/ http://zacheven-esh.com/ep-93/#comments Thu, 01 Sep 2016 15:09:01 +0000 http://zacheven-esh.com/?p=17535 In STRONG Life Podcast Episode 93, AJ Roberts and I discuss how Strength Coaches can achieve all around Success. AJ is a close friend of mine who is also a former world record holder Powerlifter from Westside Barbell. His experiences span from setting world records as a Powerlifter to being the brain behind multi million […]

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In STRONG Life Podcast Episode 93, AJ Roberts and I discuss how Strength Coaches can achieve all around Success.

AJ is a close friend of mine who is also a former world record holder Powerlifter from Westside Barbell. His experiences span from setting world records as a Powerlifter to being the brain behind multi million dollar businesses.

And although we kick off the initial conversation with regards to financial success as a Strength Coach, it ALL comes full circle to The Relentless Pursuit of Excellence being the ultimate "what it takes" factor.

Some topics we discuss in this episode are:

- Why I stopped giving discounts for teams, founding members, etc.

- Why your skill set as a strength coach gives you the confidence (or lack of) to charge what you are worth

- Why the confidence to invest in yourself is 1 of the biggest reasons people are willing to invest in your coaching services or not

- The "Business Coach" who told me "Nobody gives a sh-t about those sandbags, kettlebells, bands and chains" and how it changed my attitude on Excellence as a Strength Coach

- How to get FREE knowledge from the library to build your knowledge and business

- Favorite Lessons learned from Spartan Up Podcast

- What 2 books do Zach & AJ highly recommend you to read and implement

- How to STOP wasting time on Facebook & START leveraging the power of sharing your message

- What is the difference in the amateur vs the pro according to Steven Pressfield

- What sticky note does AJ post on his desk to inspire him to change more lives and keep moving forward in ALL areas of life

- The Podcasts AJ & I listen to.

This episode is ALL about The Relentless Pursuit of Excellence.

And although we speak directly to Strength Coaches, it is applicable to ANY and ALL areas of your life.

Enjoy this episode and please leave a 5 star review on iTunes HERE if you love what we do with The STRONG Life Podcast.

Listen on iTunes

Listen on Stitcher

Connect with AJ at the links below:

AJ on Instagram

AJ on the Web

AJ on Facebook

Live The Code 365,

--Z--

STRONG LIFE RESOURCES

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Zach's STRONG Life FREE E Journal

The Underground Strength Academy

The Underground Strength Coach Cert

Online Strength Coaching with Zach

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STRONG Life 92: ALL About Getting STRONG, Building Muscle & Getting RESULTS! http://zacheven-esh.com/ep-92/ http://zacheven-esh.com/ep-92/#comments Fri, 26 Aug 2016 11:54:54 +0000 http://zacheven-esh.com/?p=17521 In STRONG Life Ep 92, I answer your questions from Instagram. This episode is ALL about Training, ALL About Getting STRONG, Building Muscle & Getting Results. QnA style and being in a fired up mood, I deliver hard hitting throat punches with the TRUTH on Training. Here are the Questions / Topics answered in this […]

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In STRONG Life Ep 92, I answer your questions from Instagram.

This episode is ALL about Training, ALL About Getting STRONG, Building Muscle & Getting Results.

QnA style and being in a fired up mood, I deliver hard hitting throat punches with the TRUTH on Training.

Here are the Questions / Topics answered in this STRONG Life Podcast:

- Getting Results with odd objects such as sandbags, stones and tires? What is an effective way for a strongman lifter vs a sport athlete using odd objects?

- Results with Calisthenics and Bodyweight Training

- Thoughts on 5 x 5 training for beginner all the way to advanced lifters / athletes

- Olympic Weightlifting & High School Sports; How to Blend them together optimally

- Training Athletes In Season & How to Adjust their Training

- How do I implement "mental toughness" into the overall training plan of athletes at The Underground Strength Gym?

- How and Why you need to implement GPP Training & Overall Fitness when you're a Meathead Lifter

- Footwork and Agility for Wrestlers & thoughts on "sports specific" speed / agility training for athletes

- Working Around Injuries & Ideas for Helping Elbow Pain

Subscribe On iTunes

Stitcher

Recommended Resources

The STRONG Life Newsletter + FREE Training Courses

Strength Coach Business Journal

Underground Strength Academy

Online Strength Coaching / Programming with Zach

Underground Strength Coach Certification

Zach's Instagram

Zach's Facebook QnA

Zach's YouTube

Join The Underground Strength Academy HERE

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Gaining Muscle, High School Workouts & Program Design http://zacheven-esh.com/gaining-muscle-high-school-workouts-program-design/ http://zacheven-esh.com/gaining-muscle-high-school-workouts-program-design/#respond Thu, 25 Aug 2016 18:32:32 +0000 http://zacheven-esh.com/?p=17517 Yet another hard charging Facebook LIVE QnA for you. This episode is loaded with training knowledge bombs. i LOVE answering training questions. In fact, when a Strength Coach asks me for business or marketing advice, I always emphasize, "Training IS the business." It's ALL part of The Relentless Pursuit of Excellence. This episode covers the […]

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Yet another hard charging Facebook LIVE QnA for you.

This episode is loaded with training knowledge bombs. i LOVE answering training questions.

In fact, when a Strength Coach asks me for business or marketing advice, I always emphasize, "Training IS the business."

It's ALL part of The Relentless Pursuit of Excellence.

This episode covers the following topics:

  • nutrition for muscle and strength gains
  • various training methods for strength and size / program design methods
  • thoughts on gaining strength on just squats and deadlifts
  • in season & off season workouts
  • why certain athletes do NOT gain muscle and remain "skinny fat"
  • bodyweight only workouts
  • minimalist workouts
  • steady state cardio for adults

There's much more so dig in and enjoy!

What is the difference between good enough and greatness?

LOTS! It's more than just the smaller details.

It's about the constant learning, evolving and improvement.

It's when you have an opportunity to learn and you either take it and improve or let arrogance get in the way and you say "I already do that".

Here's ANOTHER opportunity to learn......

I was interviewed on the topic of functional strength / old school strength and I address a lot of the fads and gimmicks and why the training at The Underground Strength Gym is ALWAYS evolving.

We never remain the same.

Knowledge Bombs Below!

Most of these episodes will be on my iTunes STRONG Life Podcast but not all.

Subscribe on iTunes and don't ever stop learning.

Good enough is the death of Greatness.

Live The Code 365,

--Z--

Access The Underground Strength Academy HERE

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STRONG Life 91: STRONG Books, STRONG Body & Strength Coach Business Knowledge http://zacheven-esh.com/ep-91/ http://zacheven-esh.com/ep-91/#respond Mon, 22 Aug 2016 20:41:32 +0000 http://zacheven-esh.com/?p=17504 I keep giving this book away so I have to keep buying extras for myself!! #Book #Huntsman #Winners #Success #STRONGLife A photo posted by Zach Even - Esh (@zevenesh) on Aug 22, 2016 at 1:52pm PDT STRONG Life Episode 91 is a QnA episode from My Live QnA Which I hold often atย  http://facebook.com/zevenesh Don't […]

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STRONG Life Episode 91 is a QnA episode from My Live QnA Which I hold often atย  http://facebook.com/zevenesh

Don't worry, I will still post Instagram announcements to drop me your questions and once the Fall rolls around I'll get some interviews in as well.

These QnA episodes are important to me though because it allows me to answer your exact questions.

In this episode I answer questions on the following topics:

- Favorite Strength & Conditioning Books & What books I am currently Reading

- Building a STRONG Body

- Being a Savage in the Gym & Sports vs Playing it Safe

- Changing Your Training with Age

- Scientific Training vs The "Art of Training" & my experiences in training athletes

- Experimenting with Business & Marketing as a Strength Coach / Gym Owner

- Business Lessons I have learned from other Successful business owners

- The mindset I carry as a business owner that I believe leads to greater success

- Having an abundance mentality and why you must Go For It regarding your passion and ideas

- The BEST seminar you NEVER heard of & the lessons I learned from it

- Why I train groups vs 1 on 1 training and why I do NOT discount my membership rates

- How do I build athletes up through training, nutrition & mindset and what do I do if they do not follow through

- Favorite mobility tools I use

- Who has impacted my life the most when it comes to mindset?

- What's it like hanging out with Joe DeSena of SPARTAN Race?

Listen Below:

iTunes

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Thank you for listening and supporting the show. It means a lot to me and I do my best to help you as much as I can.

Seeing others succeed by doing good for others and helping their own family makes me feel good because I know the struggles of not succeeding, struggling and overall tough times.

My goal is to share my lessons so you can skip my obstacles and be more successful in ALL areas of life. Hence why this is called The STRONG Life Podcast!

Live The Code 365.

STRONG Life Resources

http://UndergroundStrengthCert.com

http://ZachEven-Esh.com/start-here

http://UndergroundStrengthCoach.com

http://instagram.com/zevenesh

http://youtube.com/user/zevenesh

Online Coaching HERE

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Strength & Conditioning Books + STRONG Knowledge In Business & Life http://zacheven-esh.com/strength-conditioning-books-strong-knowledge-business-life/ http://zacheven-esh.com/strength-conditioning-books-strong-knowledge-business-life/#comments Mon, 22 Aug 2016 14:29:35 +0000 http://zacheven-esh.com/?p=17500 I am often asked the same questions over and over again. My question to you is; Are YOU willing to do some research? Willing to watch videos, listen to podcasts, use the search bar and do some grunt work to find the answers? I can hand you answers and strategies but like I tell the […]

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I am often asked the same questions over and over again.

My question to you is; Are YOU willing to do some research? Willing to watch videos, listen to podcasts, use the search bar and do some grunt work to find the answers?

I can hand you answers and strategies but like I tell the athletes I work with, it is up to YOU to do the work.

Ultimately, your success or lack of rests on your shoulders.

Below I have several videos for you to dig into.

They cover the strength & conditioning books I recommend, training knowledge for yourself vs athletes, training around age and injuries, gym business / warehouse gym business and mindset.

Opportunity is knocking....

Strength & Conditioning Books for Strength Coaches

Missing from this Video is my Encyclopedia of Underground Strength & Conditioning as I had a box of extras in my garage.

Latest Facebook Live QnA; STRONG Training, STRONG Business & Attacking Life for Success

Below are resources linked up to guide you towards living your life with The Relentless Pursuit of Excellence.

STRONG Life Podcast

The Underground Strength Coach Certification

The Underground Strength Academy

Encyclopedia of Underground Strength & Conditioning

Online Strength Training & Coaching with Zach

UndergroundStrengthAcademy1 UndergroundStrengthAcademy2

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RANT: How “Good Enough” & Mediocrity Is Ruining This Country! http://zacheven-esh.com/rant-mediocrity/ http://zacheven-esh.com/rant-mediocrity/#comments Fri, 19 Aug 2016 20:07:35 +0000 http://zacheven-esh.com/?p=17489 WARNING: RANT TIME. I'm about to unleash some fury on all the things pissing me off. Sensitive people should go elsewhere. You can view these rants as a complaint or as truth. I feel like we're in a war against mediocrity and I have MANY stories to prove it. What brings me to ranting is […]

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RayJaz-Wrestling

WARNING: RANT TIME.

I'm about to unleash some fury on all the things pissing me off.

Sensitive people should go elsewhere.

You can view these rants as a complaint or as truth.

I feel like we're in a war against mediocrity and I have MANY stories to prove it.

What brings me to ranting is a recent situation that happened and then ironically I came across an article I wrote in 2010, The Pussification of America.

We're in a world where people are FRAUDS - they TALK about excellence but truly only want and accept mediocrity.

The recent scenario that happened really tipped me off.

This Video explains ......

When I was outside digging, my son came outside to say hi to me, he told me he loves me.

I told him when he grows up and has a job, ANY job, that if he makes a mistake, he has to fix it, period. Even if it's NOT your fault. You fix it.

If I owned that fence company I would have driven to the house, seen the mistake (whether it was mine or not) and found a way to make it right.

I spent 2 days on the phone and digging here, there and everywhere until I found a reputable company. My bill was small, 196 dollars or something. For that fence company, they wipe their ass with that money but now I will have NO hesitation when people ask me about them, telling them they don't OWN their mistakes.

That is called being WEAK.

Here's a Short List of WEAK shyt happening in this world.

  • Notice in the profile of Coaches on twitter, they always have the little weak phrase, "opinions are my own". What this REALLY means is that their school is scared of someone who is gonna say something that offends others. For example, let's say a Coach says something like this: "The 6 AM group needs more intensity if they want to win!"

The administration of the school FEARS someone getting butt hurt which leads to law suits.

I know someone who recently retired from being Superintendent of Schools. He told me gets 4 - 8 phone calls EVERY DAY from complaining parents. That is every day. He said this is what he used to get every year!

Times are changing, we can't deny it. And, when people say 'It's this generation" it's really NOT that simple. It's the parents. It's the adults who were supposedly raised in "tougher times" that have more excuses than a grocery list.

I tell kids straight up, "If I lie to you and tell you what an animal you are when you really are NOT, am I helping you?"

I recently was asked to speak to a team and I saw 1 of the kids who used to train with us. I told this athlete he was an embarrassment to the team. I told him I remember him telling me he woke up at 12 noon and all he ate that day was a bowl of cereal and it was 6 PM. He smirked and almost laughed. I told him it's NOT funny, it's an embarrassment to himself and the team. I told him to NEVER show up at my gym again. NO amount of money can't buy you out of your laziness or rudeness.

Many would take the money. But that behavior sickens me. Kids like this NEED to hear the truth. The earlier they learn this lesson, the better.

Now, if I was a teacher, I'd be in court for saying what I said, getting sued for this student being butt hurt. The TRUTH is what these kids need to hear. Lying to them only hurts them NOW and in the Future.

  • A Coach at a well known prep school brought me to his school last year to see if I could help his team. He showed me the weight room which was OLD, it still had the 1980 Universal Machine but damn, I LOVED it. I KNEW I could build monsters in that dungeon.

    But...... That Coach told me athletics have taken a back seat the past 10 years because administration doesn't want to deal with the back lash of parents complaining.
    I knew I was in the wrong place when he introduced me to a parent who told me he didn't want his kid to get bulky and slow lifting weights. His son was 5' 8" and 150 lbs. I thought people only said that stupid line in the 80s.

  • Do you see the problem here? Parents and kids are delusional because we fear telling them the truth. Bulky and slow at 150 lbs on a Basketball? WTF!?!?!
    - Another prep school brought me in to discuss running strength & conditioning for athletes. Their Football team had a losing record BUT they go to a performance facility because they "get a deal". WTF is everyone doing looking for cheaper rather than better? How about that losing record year after year? Saved money doesn't help make the kids any better.
  • While in the same meeting, the AD introduced me to the Physical Education Dept Chair and said they're considering having me there to train the kids. The Dept Chair said, "Ohhhhh, is the weight room gonna be clean?" I said to the AD, "That is a WEAK excuse. This is about helping the kids and we're worried about me wiping down equipment and putting weights away?" 

    I saw right then and there that this school was NOT Living for The Relentless Pursuit of Excellence. 

    The AD told me he hates walking through the weight room and he showed me why.

    The weight room had barbells on the floor loaded up and NOT returned. This means there is NO leadership, organization or TOUGHNESS in the weight room. There is NO winning culture.

    Squat racks were stuffed in a corner so only 1 side could serve for plate storage. It was a complete shit show. Mediocrity wins! They said they're concerned they can't afford me. I told them They can't afford to NOT to have me there. THAT's the truth.

    - Another school had me invited up for several visits. Yes, not 1 visit, several visits. They talked a big game and wanted to change their losing record across several sports.

    After a few meetings they didn't even reply to e mails. Nor did they say, "Thanks for taking time out of your schedule, we appreciate it." People are ungrateful. It's WEAK when you can't even reply to an e mail and say "thank you".

    Isn't it amazing that in this world people don't say thank you and those who do a GREAT job, or perhaps a good job, they get fired. These Coaches are called "mean". Nowadays, hard work is equated with being mean.

    THAT weak attitude is killing this country.

    - A kid we used to train told me one day that his neck was hurting because his workouts in the High School weight room required squats, but, they ran out of squat racks. So, the Coaches told guys to partner up and lift the bars up and put them on his back. Well, they DROPPED the f--ing bar on this kids neck!

    If you're in the know, you've heard of lifters who had SERIOUS injuries due to bars dropping on their necks! Well, this kids Dad e mailed us 2 weeks later saying he's too busy to train with us because "they're lifting at school". Also, this kid was on a team discount.

  • So, here we have a parent whose son could have broken his neck, BUT, he wants the free training over world class coaching. Am I the only person who sees this as stupid on the simplest of levels?
    Thanks to incidents like this one, Coaches know, I NEVER do team discounts because of how parents disrespect you as a Coach when you discount your services. They think this is some groupon bull shit and treat you like shyt.

    Groupon is for people who don't believe in what they do so they try to compete on price. WEAK.

    I've had parents in BMWs, Cadillac Trucks and Range Rovers asking about discounts. WEAK.

  • What's more important? The car you drive to impress the fake people in your town or your child's success?

I opened the first warehouse space for The Underground Strength Gym in June of 2007.

Edison-Underground-StrengthGym-2015

I've NEVER had an issue with billing or refunding people.

In fact, if I ever remove an athlete from the gym and they trained half the month, I refund ALL their money. I don't want anyone's money who doesn't believe in what we do. That is what I call "dirty money".

Now, a few weeks ago, I received a notice in the mail for a charge back. I called the CC company and they said someone was billed at the gym and said they didn't recognize the payment AND did not authorize the payment.

I was confused because this NEVER happened to me. NEVER in my life did I receive a gym charge back. I made some phone calls to the Credit Card company to dig up the information and got the name of the person who claimed it was not authorized.

Here's what REALLY happened.

A father called me and spoke on the phone with me at least 3 times, perhaps even 4 or 5 times. We spoke often and I clearly remember this because I do NOT speak with people on the phone./

We also exchanged e mails and text messages.

I normally NEVER answer my phone because people are LAZY. They want to ask me about the gym, the pricing, etc, ALL of which is on the web site that they're too lazy to read. It's ALL there. It's an automatic red flag when someone calls me instead of reading the web site.

I learned this and now I tell people straight forward, ONLY e mail me AFTER you have Thoroughly read the gym web site, top to bottom. People cry like they can't spend 10 minutes to read about something for their OWN kids!

Anyway, this parent and I had multiple conversations on the phone and a few text messages.

His son attended a free trial so they were even IN the gym.

He called me and signed his son up for the 12 month training, NOT the monthly training, the ALL in 12 months I am fully dedicated training package. Then, after 2 weeks of NOT showing up, our system sends e mails to check in.

I texted the father 2 or 3 x checking in as well.

So, after all these phone calls and e mails AND showing up AT the gym to train, THIS father calls his credit card company and claims don't recognize the bill, THAT is called being WEAK.

And, why don't I want that money? Again..... THAT is what I call "dirty money". It's money coming from sneaky people who always lie and sneak their way around the truth and the work.

Also, THESE people actually WIN the case. They DO get their money back.

I have ZERO tolerance for that BS. Those people get punished merely by their own existence. And, unfortunately they teach their kids to be sneaky and weak. The WEAK society continues to be built upon ore weakness, thanks to this unethical, weak lifestyle.

This list of weak mediocrity can go on and on and on......

The truth is this: People SAY they want excellence but excellence is HARD work. It's an ALL the time thing NOT a once in a while thing.

Why are Coaches at high schools who lose 75 - 95% of the time NEVER fired? Because Admin LIKES them. They like the Coach who lays low and doesn't make waves.

A local wrestling coach told me his team loses because they don't have their own wrestling room. How pathetic of an excuse.

I've known plenty of Top teams who have POOR facilities. Coaches who are LEADERS builds more LEADERS. Leaders build winning teams both in sports AND in life.

So, how do I deal with the weak people who have weak ethics and weak work ethic?

I just put my head down and keep charging.

I KNOW that it's NOT about how much money I make or how many athletes I train, it's HOW we do what we do. It's the passion and commitment of my OWN that I can control.

A gym that is soft, cozy and holds mediocre standards will be pumping with members! Why? Because hard work is hated b many.

I say CHASE the work, Love it! Look for the tough workouts.

But this is not what people want in this world. Even if it means NO results, in their mind they're saying, "FK this, all this work sucks."

I find the beauty in the challenge while others cower under the challenge and give up.

When I go to the grave, there will be NO ONE at my funeral talking about how I was a chicken shyt. NO ONE stating how I lacked passion, ethics, work ethic, etc.

My soul will have NO place among The sneaky people, the thieves, the complainers, the mediocre and those cold and timid souls who neither know victory nor defeat.

Man-Arena-Roosevelt

What lessons can be learned here?

Honestly, I don't know...... I just RANTED to get that shyt off my chest.

HOPEFULLY, some weak person WILL read this blog and try to change themselves for the better.

Am I preaching to the choir here?

Are all the right people reading this while those weak, unethical, sneaky people are out there, sitting on the couch contemplating their next short cut? I don't know.

But for me.

Here's what I will do NOW.

It's 90 + degrees outside. I'll go and Deadlift in my garage. I will farmer walk Kettlebells up and down the street. I'll crank out push ups and I will CHASE the pain while the weak people who love mediocrity and laziness will sit on the couch and accept mediocrity on their best day and pat themselves on the back.

Good for you for sucking.

FUCK MEDIOCRITY.

Success Takes NO Vacation.

Live The Code 365.

For Those Who Live For The Relentless Pursuit of Excellence

Details HERE

UndergroundStrengthAcademy1 UndergroundStrengthAcademy2

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