Kicking Ass isn’t for everyone. Period.

It’s too hard.

I’m too tired.

It’s too expensive.

A family emergency came up.

I’m busy.

I don’t have time.

Excuses piss me off.

On the flip side, excuses are fine by me because that makes it easier  to get to the top.

Those who win have no excuses. They bull doze through anything that gets in their way.

If something goes wrong, they take responsibility and learn from their mistakes.

There is no…..

Next year…

Next time…

My girlfriend…

My boyfriend….

It’s amazing to see the excuses I hear and see so many use and actually believe. Excuse makers brainwash themselves and give them self the Green Light to fail.

In life, you must be a Hunter. If not, you become the Hunted. It’s your choice.

There are people out there right now, busting their ass to get ahead, while you sulk.

Some wake up early and go to bed late, but they LOVE what they do…. like me.

I’m sure that if you’re going through a tough time right now, someone else is going through a tougher time and still kicking ass and taking names. Did you listen to my audio interview with Dan John? His BIGGEST lesson learned came from losing.

If you haven’t listened yet, you’ve got homework, my friend. You will learn a lot, and learning is part of the game. Getting under the bar is the BIGGEST part of the game.

That holds true for those who wanna get strong and jacked as well as the business peeps out there. I am shocked at how many business owners or aspiring business owners feel they don’t need to learn more training, just more business. Training IS the business.

If training, business or life isn’t going your way. You need to do something about it.

It’s your decision. Completely up to you. Circumstances will and can control you, if you let them.

Or, you can decide to say F**K it, and react your own way and dominate as you wish. It will NOT be easy. There will be blood on the bar and you will probably feel some fear.

Fear is GOOD. It means you have stepped outside your comfort zone and have strayed from the norm.

Normal actions = Normal results.

Surround yourself with the right people and the right information if you want to win.

The wrong people and wrong information will bring you down. Once again, this holds true for business and in life. I rarely have training partners because far and few between want to train like a madman.

Even I need a reminder sometimes.

I have my flaws, we all can agree on that, but I have gotten very good at facing adversity and dominating.

I dominate because I choose to dominate.

My mental toughness has been cultivating since my days as a wrestler. The days when I got my ass handed to me. I learned through failure. I refuse to lose. Been there, done that. Times are different now, my bruddahs and ladies.

I am highly motivated to win and succeed at everything I do.

I can NOT motivate you, that must come from within.

I will give you the tools to kick ass and take names, from there, you must take the necessary action steps and put the wheels in motion if you want to kick ass and take names.

Kicking Ass….It’s not for everyone, I used to think it was for the top 10%, then I thought it was for life’s top 5%, then I had a phone conversation with my friend and mentor, Alwyn Cosgrove, and we both agreed that it’s less than the top 1%!

Whether it is training, business or anything else in life, start taking action and start being a warrior. It’s a mind set shift, that is where it begins. But ACTION is what is necessary.

Don’t read all those mindset books and then sit on your ass hoping for jacked up muscles to appear or the life of your dreams to suddenyl pop up because you sat under a tree and meditated.

No one reaches the top with out working for it.

Peace!

–Z–

Reccomended Resources / Events (Click Below)

1 Day Underground Training & Business Mastermind

Convict Conditioning – Bad Ass Bodyweight Workouts & Training

30 Day Underground Trial – Where Strength is a Way of Life

Last fall we had a contest called The Underground Inspiration Contest. It was for members of http://UndergroundStrengthCoach.com

Dave Hall won the contest and as my gift to him he got in for a full ride to The Underground Strength Coach Certification.

Many have asked me if I will be sponsoring peeps again. The answer is NO. I sponsored someone to a BIG seminar last year, a guy who had 3 or 4 kids, worked 5 am – 9 pm and never saw his kids.

2 weeks out he bailed. Tire kickers suck. In the REAL world, you gotta step up and take action.

Kill it!

You’re either the Hunter or the Hunted, the Lion or the Lamb.

–Coach Z–

Do what you love and learn how to make a FULL time income using my proven system. Click HERE to step it up.

Hmmmmmm………

All I can say now is….

KILL IT!

–Z–

PS: A few spots left for the February Underground Strength Coach Certification, time and space is running out.

More info below:

http://zacheven-esh.com/coaching.php

http://zacheven-esh.com/license.php (this allows for a 6 pay plan)

any questions, just e mail me