Every morning I rise early.

Before the dogs went to get out of their own beds.

Before the sun has risen.

I get the Coffee going for myself and my wife. I begin writing. My writing comes from my inner fire, which I began to recognize in myself as soon as I began lifting weights, circa June of 1989.

The emotions that came from training were a mixture of many feelings; Anger, Safety, Confidence, Intensity, Passion, Loneliness, Bonding, Aggression and then some…….

The majority of my writing goes through my almost daily e mails, The STRONG Life Newsletter.

Why don’t I just blog all of them?

The Experts say, Always copy your e mails to your blog so everyone can read them.

I don’t worry about satisfying everyone, making everyone happy…..

It sounds so WEAK, trying to please everyone.

Plus, deep down, I feel the person who goes that simple extra inch of reading my e mails vs saying, I’m too busy, THAT person should be rewarded.

The common excuses come from the common man.

My words, my thoughts, my expression, my teachings; they are NOT for the common man.

In no particular order, here are a few of my morning e mails……

They Said “Slow Down.” THEY. ARE. WRONG.

Go get your blood work checked.

OK.

We got the results back.

You GOTTA slow down.

Don’t train so hard.

Take a day off a little more often.

Also, do some slow, steady state cardio.

Do this. Do that.

I did this, I did that.

I did less of the “bad stuff” and more of the “good stuff”.

I felt weak. Sluggish. Lethargic.

Less confidence. Actually, started feeling like a “normal guy”. Not even a man.

I was pissed.

I got back to train almost daily.

Weekends off to lay low with the family but still on the move.

I felt better immediately.

Heavy lifting.

Intense Circuits.

Sprints.

Sleds and Carries.

Swinging Sledge Hammers.

Sweating bullets & breathing heavy, YES!

Feeling ALIVE.

“They” shun the intensity.

THEY. ARE. WRONG.

I had dinner with a friend and he is 10 years older than me.

He experienced the same thing, even testing himself with this and that technology that tells you when to go hard, when to rest.

When you’re a Coach, you KNOW your body and you know how to get others to outperform
the technology that sounds so awesome yet has more flaws than the human body will ever have.

Flaws are beautiful.

Flaws can become your strengths.

Do NOT Listen to “Them”.

“They” will make you weaker.

Stop overthinking everything, from your training to your life.

Grab some cold steel and crush your training today.

I don’t care what it is; Barbell, Dumbbells, Kettlebells.

It ALL works if you do the work.

OWN the day.

OWN your life.

Why Those Fancy Workouts Ain’t Cutting It?

That fancy excel spread sheet looks GREAT.

BUT…..

Can you Coach?

Are the athletes strong, explosive and tough?

What about you?

Are you following that Shishakobob, Billy Bob 123 program?

How about we STOP BSing and tell it like it is:

– Get Stronger

– Get BIGGER

– Get Tougher

– Get Faster & More Explosive

I know, the fancy words are needed, right?

WRONG.

Now more than ever I feel the need to get people back to the basics.

Gladiator STRONG – it Works.

Here’s why:

– We ATTACK the basics and we are Intense!

I know, “the people” are talking about measuring your heart rate, optimal this, shmoptimal that…..

Why is intensity shunned?

I am NOT talking about intensity with poor technique, collapse on the floor and lay there for 5 minutes.

NO.

That’s getting tired.

Training is a Process.

Stick to it.

Stick to the basics.

Free Weights, Calisthenics, Sleds….

If you don’t have a sled with all those cyber monday / black friday sales, you missed out.

Make a sled from a tire. Why do we always need a substitute? Everything is cheap and accessible nowadays, your excuse is invalid.

Make it happen, do NOT make excuses.

Some Kettlebells and a heavy sandbag round out The Gladiator STRONG program.

I’m coming across too much fancy talk, fancy power point and not enough  consistency and gut busting effort with the tried and true basics.

Results Count.

Keep it Basic.

Keep it consistent.

Don’t expect results if you don’t put in the effort AND time.

Hurt Feelings & NO Apologies for Excellence

This week has been interesting…….

3 Coaches have traveled to The Underground Strength Gym to see how we roll and / or a business consult.

It’s interesting how this week, and, with many other coaches I speak with, they have had a tough time with Coaches in their gym / managing other coaches who simply do not seek excellence.

In short, I explained to them, I stopped apologizing for excellence a long time ago.

There is NOTHING wrong with telling someone to be better, how to get better and overall explaining to them that if we are coaching / helping others, it has to be ALL about them.

The conversations this week not just in person but also through messages and e mails reminds me, we need to train others and ourselves to be TOUGH.

The STRONG Life is The BEST Life.

I don’t worry about hurting feelings anymore.

This doesn’t mean I go out of my way to hurt people’s feelings, but what I am saying is that
it’s OK to create an environment that not only educates but also inspires others (or yourself)
to seek out Excellence.

Be Relentless.

If we keep this excellence hidden in our back pocket, well, the world will continue to be overly sensitive and entitled.

If it does not challenge you, it does not change you.

I’ve seen the need to do this for youth, teenagers, college athlete and plenty of  adults – we ALL need greater Strength.

Get on The STRONG Life Podcast and standby for further updates….

Thoughts On Discipline, Getting Stronger & Life

Yesterday I wasn’t impressed with the work I got done.

It had me thinking about simply getting s–t done.

I had my list of things that had to get done and I missed out on 1 project.

Today I am rather fired up as I woke up early and all are asleep.

I covered the dogs in their blankets and they have no interest in waking up yet ha ha

Coffee.

Writing.

Writing even if I don’t feel like it.

Why? Gotta exercise those discipline muscles and Find a Way rather than find an excuse.

I’m holding a 9 AM training session at The Manasquan Underground Strength Gym.

Since I’ve opened The Underground long ago, I always held morning workouts on Holidays.

There is Something Powerful about training when “normal people” would find an excuse to avoid the work.

Discipline is doing the work regardless of how you feel.

Yesterday I felt progressively worst as the day went on.

I got some fresh air and got to The Underground and of course, being among great people
in a great atmosphere fires you up.

I had a GREAT training session (Quick Video) and that feeling of being slightly off went away.

Getting fired up. You hear that guitar 🎸🤘🏼🤘🏼🤘🏼🤘🏼 #Soundgarden 🤘🏼🤘🏼🤘🏼 / #UndergroundStrengthGym getting my work in! Don’t talk about it, BE ABOUT IT 🤘🏼🤘🏼🤙🤙 / #STRONGLife #StrengthCoach #Fitness #GymMotivation #Stronger #ScotchPlains #Manasquan #Muscle / @undergroundstrengthgym @undergroundstrengthgym @undergroundstrengthgym @undergroundstrengthgym / Killing my shirt @intekstrength 👊👊⚔️⚔️

A post shared by Zach Even – Esh (@zevenesh) on Nov 22, 2017 at 3:03pm PST

Getting stronger is more than the weight on the bar.

Getting Stronger is when you keep on showing up, even when the chips are down.

#STRONGLife TIP OF THE DAY for #Athletes 👊👊⚔️⚔️ / #ScotchPlains #Manasquan #WorldWide #UndergroundStrengthGym #GymMotivation #Teacher #Coach #NJ #JerseyShore #Success #RELENTLESS / @zevenesh @zevenesh

A post shared by UndergroundStrengthGym (@undergroundstrengthgym) on Nov 29, 2017 at 5:30am PST

Applying that has helped me move forward in Many areas this week.

I attacked the day and got a LOT done.

Here’s some New Updates:

– New Winter Hoodies are Out. These are only out for a few days, then we print and ship!

Check Out Our Limited Edition Hoodies HERE.

– Underground Strength Academy Updates

– Training Videos & Strength Coach Business / Gym QnA

The latest STRONG Life Podcast is up along with a New Seminar I’ll be holding with Travis Mash.

The Barbell BOSS Seminar – Details HERE

So what’s the lesson here?

The answer is simple, NOT easy.

Just DO the work.

Be Relentless.

If it stands in your way, destroy it.

I haven’t been impressed with my own work lately and sometimes you need a little R & R but most of the time, you gotta punch that throttle and crush everything.

Yes, it’s Thanksgiving today but guess what.

I got this e mail out.

I wanted this e mail to fire you up!

If you do 1 thing today then that is 100% more than zero.

I’m locked in for the 9 AM training.

Make sure you do something today.

1 Exercise is 100% more than zero.

That’s all for today.

OWN the day and talk to you tomorrow.

Live The Code 365,

–Z–

The STRONG Life Newsletter. Get SOME.