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Time to Stop Bull Sh**tin’

My friend, Lachlan McIntyre from Australia sent this my way via FaceBook. He got me fired UP! My Blog is my sounding board, it’s of NO benefit to hold back my thoughts or words. It doesn’t help you nor does

The BadAss Business Man

Three summers ago at Joe DeFranco’s strongman contest I was introduced to a guy I had heard lots about. I had heard the rumors….Some crazy ass business man addicted to strength. Word was he was some BadAss Business Man, strong

How To Kick Ass & Take Names in Life & The Pursuit of Happiness

“Kick Ass & Take Names in Life, Liberty & The Pursuit of Happiness” The quote above is something that is ALWAYS running through my head and something I wholeheartedly believe in. I believe life should be lived the way you

Strength BEFORE the Internet

Before the internet, the world of strength and serious bodybuilding was in it’s very own little world. A small culture of people who shocked the rest of the world for doing what they did: – Lifting HEAVY and straining the

Get Comfortable Being Uncomfortable

I woke up earlier than normal today. It was tempting to stay in bed, shut off my alarm and just wait until my kids jumped on my bed to wake me up. The temptation lasted all but a few seconds.

Protected: The Pussification of America

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Underground Strength Coach Cert Inspiration WINNERS!

Holy S**t! The Underground Strength Coach Inspiration Contest BLEW ME AWAY! And by reading ALL the comments, I can see YOU were also inspired! I am beyond amazed and inspired by the videos that were made. I compiled the votes

Underground Strength Coach Inspiration Contest is ON!

OK! The Videos have been submitted, many by those who have attended the Underground Strength Coach Mentorship, but also by those have been part of The Underground Inner Circle or have purchased some Underground programs. The final result will be

Upper Body Workout and THE 5 Year Plan!?!?

The inspiration to live a STRONG Life drives me to face my fears, be it in the gym or in life. The pic above of Ken Waller about to smash some heavy dumbbell benching also inspired me. I explain my

My Favorite Bodybuilding, Powerlifting, Sport Training & Strength Training Books

I’ve Got an AWESOME video for you, and although it is a bit long (12 minutes), these are the books that have shaped and even changed my life…. So, grab some coffee, or a protein shake or maybe some fruit

"Zach Even - Esh is the Charles Atlas of Powerlifting / Weightlifting / Athletic Training. He is a walking inspiration. A kick in the ass for all of us."
- Steven Pressfield, World Renown Author
War of Art & Turning Pro

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