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Will You Live as a Lion or Lamb?

Sometimes I get a bit fed up with things and I just dont wanna keep my mouth shut. Let’s talk training, which all of us should be here for, and, if you’re a fitness professional, pay attention to 2

Everything is Changing

5 years ago I spent over 4 hours on the phone with a guy by the name of Alwyn Cosgrove. I’m talking 4 + hours straight, not an hour here and there. I “met” AC through special business forums that

Is this Good or Bad?

Whether you run a biz yourself or not, you should still read this. This lesson below applies to life as a whole. This could be good news or bad news, depends on who you are and what you want I

Underground Strength Coaches Killin’ It!

Damn! Remember my poem from good ol’ Diamond Gym that hung above the rusty squat rack right next to an old school, black and white photo of Tom Platz squatting 500+ lbs? “There are those that do and those that

Episode # 87: Holiday Underground Workouts

Bringing together all the athletes is critical for creating an unbeatable environment. 1 on 1 is dead, it’s boring and doesn’t elevate intensity anywhere near what could happen with a crew of motivated beasts. This is part 1 of our

Episode # 86: Underground Strength Gym Start Up

Stuck in a dead end job? That’s YOUR choice. I hear of people WAITING for work to pick up. FUCK THAT! Go out and make business happen. In this video you’ll see two certified Underground Strength Coaches talking about living

Episode # 85: The DeFranco’s Log Throwing Contest

On the 2nd day of ‘The Lost Secrets of Strength Development’ seminar at Joe DeFranco’s Gym, I arrived slightly early and Joe D was rolling up slower than me. The entire crew was waiting out back and my eye was

Just had to show my favorite Wrestling video!

Guys, this video has always amped me up, and with wrestling season in full swing here in the dirty jerzee (and everywhere else in the USA) it is only fitting you see what a wrestler can do when he has

Coach Ethan Reeve Interview

“All the problems of the world could be settled easily if men were only willing to think. The trouble is that men very often resort to all sorts of devices in order not to think, because thinking is such hard

Episode # 80: Louisville Strength vs Battling Ropes

I have never used such a training tool that forces you to GO, GO, GO and can whoop your ass in such a short time. Well, let me rephrase that: These Battling Ropes rank up there with the prowler and

"Zach Even - Esh is the Charles Atlas of Powerlifting / Weightlifting / Athletic Training. He is a walking inspiration. A kick in the ass for all of us."
- Steven Pressfield, World Renown Author
War of Art & Turning Pro

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