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Become an Underground Strength Coach in 2011!

I believe in doing what you love, following your passion and making something happen from it. I believe in living my dreams, NOT dreaming my life. I wanted The USC cert to change people’s lives, NOT just teach them about

Should You Open a CrossFit Gym, Part II

Here is the final installment of my 2 part video QnA regarding the question, “Should I become a CrossFit Affiliate?” Feel free to comment in the comments section below 🙂 Peace! –Z– Recommended Resources: CrossFit Journal Underground Strength Coach Cert

Should You Open a CrossFit Gym, Part I

I get asked almost every day about running a warehouse gym and what it takes. And, once a week or so, an e mail comes through asking me about CrossFit. Here’s Part 1 of a 2 part video on my

Monday Motivation: Arnold Speaks About The Mind

When I was a high school kid, I must have read Arnold’s autobiography, ‘The Education of a Bodybuilder’ several hundred times. It changed my attitude and my mind with regards to training hard, REALLY hard. It changed my mind with

Monday Motivation: “You Want Something, Go Get It, Period”

“You can’t do that” “You’re too old” “You’re too young” “You’ve got no money” “That’s too hard” “Nobody ever did that” “You’re crazy” “Stop Dreaming” Let me tell you something. Many of the most successful people in the world were

Time to Stop Bull Sh**tin’

My friend, Lachlan McIntyre from Australia sent this my way via FaceBook. He got me fired UP! My Blog is my sounding board, it’s of NO benefit to hold back my thoughts or words. It doesn’t help you nor does

The BadAss Business Man

Three summers ago at Joe DeFranco’s strongman contest I was introduced to a guy I had heard lots about. I had heard the rumors….Some crazy ass business man addicted to strength. Word was he was some BadAss Business Man, strong

How To Kick Ass & Take Names in Life & The Pursuit of Happiness

“Kick Ass & Take Names in Life, Liberty & The Pursuit of Happiness” The quote above is something that is ALWAYS running through my head and something I wholeheartedly believe in. I believe life should be lived the way you

Strength BEFORE the Internet

Before the internet, the world of strength and serious bodybuilding was in it’s very own little world. A small culture of people who shocked the rest of the world for doing what they did: – Lifting HEAVY and straining the

Get Comfortable Being Uncomfortable

I woke up earlier than normal today. It was tempting to stay in bed, shut off my alarm and just wait until my kids jumped on my bed to wake me up. The temptation lasted all but a few seconds.

"Zach Even - Esh is the Charles Atlas of Powerlifting / Weightlifting / Athletic Training. He is a walking inspiration. A kick in the ass for all of us."
- Steven Pressfield, World Renown Author
War of Art & Turning Pro

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