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The Story of The Infamous BIG Curl Bar

It was a summer morning in 1990 and I had arrived at my favorite place, The Metuchen YMCA. This wasn’t the updated YMCA with their brand new equipment, nicely painted walls and senior citizens aimlessly roaming the gym floor. This

Hard Work Is BEAUTIFUL!!!

Hard Work is BEAUTIFUL. That is the first step towards success in any endeavor, Loving work rather than fearing work. You’ll find resistance all around you as you work your ass off to achieve greatness in any endeavor, be it

Warrior Workouts [March 2015], Random Thoughts & Various Inspiration

I am always finding inspiration. For some reason, everything I see inspires me in some shape or form. I am inspired to be better than I currently am as well as to not be like the things I see

STRONG Life 54: Jeff Nichols, Former Navy SEAL & Strength Coach Excellence

In episode 54 of The STRONG Life Podcast I connect with Jeff Nichols, a former Navy SEAL & owner of Virginia High Performance. I met Jeff at Sorinex Summer STRONG and he blew everyone away with his blend of being

Navy SEAL Ethos, How Success Leaves Clues & Why Your Work Ethic Adds Up

Here is a small excerpt from The Navy SEAL Ethos to preface some of my influence behind the way I think and the way I pay attention to things: We demand discipline. We expect innovation. The lives of my teammates

Warrior Training & Defeating Mr. Resistance

Above, new art work at The Underground Strength Gym…. The day before I had a good workout. Not a Great workout, just good. Good is the death of Greatness, don’t forget that. I was motivated to crush today’s training and

Limited Edition Underground Strength T Shirt [March, 2015]

Let me explain to WHY this shirt is important and why it’s the most BadAss shirt we’ve ever released…. Every shirt I release has a special and unique meaning to them. When you put on our shirts, I want you

How To Maximize Your Strength Gains & Greatness Through Being Relentless

I’ve been so friggin’ inspired and fired up lately that it is ALL firing me up MORE, if you can imagine that. 1 thing that has been coming my way a lot is other Coaches reaching out for my help

USC Cert Highlight & Random Thoughts [March 2015]

I’ve pumped up some east coast travels into overtime leading up to this summer with my seminar schedule. In addition, there are enough events happening at Underground Strength HQ in NJ for anyone who wants to be an aggressive learning

The Warrior Mindset, Lifestyle & Training Around Injuries

After spending some time on the phone with a friend of mine who is veteran of war, we got into discussing what a “Warrior” is. I thought he was gonna tell me that no one should call themselves a Warrior

"Zach Even - Esh is the Charles Atlas of Powerlifting / Weightlifting / Athletic Training. He is a walking inspiration. A kick in the ass for all of us."
- Steven Pressfield, World Renown Author
War of Art & Turning Pro

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