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Grease The Groove (GTG) For Greater Strength [Training for Life]

Grease The Groove is a technique I learned many years ago when reading a book from Pavel, Power To The People. Essentially, you perform an exercise of choice several times a day, several times a week (4 – 7 x

Marcus Luttrell, Benefiting From Fear & Avoiding Negative People

                This Blog Post is gonna be quite intense. I’m suggesting you commit to this entire post, all the videos, reading every word. I’m going to give you my own, personal experiences &

The TRUTH About Heavy Lifting & Building Muscle

I was scared to go to this one gym. I felt I had to earn my way into training there. I wanted to be at least somewhat respected when I got there. The bodybuilders from that gym were winning all

Underground Strength Coach Success Stories

A few years ago, Jeremy Thiel rounded up his most motivated Strength Coaches and we held a private Underground Strength Coach Certification. In these 2 days we covered training, business, marketing, lifestyle, ALL the while in the trenches, training with

Elliott Hulse Grow Stronger Interview

Elliott Hulse freaking inspires me, motivates me and educates me! Check it out: The Dude is married, has 4 kids, operates a kick ass warehouse gym, runs a full blown business on the internet while living the code (honesty, integrity,

Tire Flip Instruction – Strongman Training Technique

After our recent Lift STRONG fundraiser, benefiting Leukemia & Lymphoma Foundation, I saw how countless athletes had NO clue how to properly flip the tire, especially the heavier, 600 lb tire. Even the guys who were built like brick shit

Are Box Squats Better Than Olympic Style Squats

The past year or so we’ve gotten away from box squats at our gym. Is it the BEST answer? In Strength & Performance, there are BETTER answers but not always “the best” answers. I recall having ONE kid, who could

The Truth About Sport Specific Training

When I first began to heavily research the training of athletes, the BIG Buzz words were “functional training” and “sport specific training”. Everyone and their Mom was training on one leg, using a stability ball, insisted on using pieces of

How Many Sets & Reps Build Muscle Fast?

I’ve been getting asked the same question lately, “How many sets should I do when focusing on building muscle?” With my years of experience in training dating all the way back to 1989 and being a successful bodybuilder back in

How I Use The Renegade Diet

I get daily e mails asking me questions about The Renegade Diet. Many ask if I use it, how I use it, what I think about the training advice given inside the e book, how I feel with Renegade Diet,

"Zach Even - Esh is the Charles Atlas of Powerlifting / Weightlifting / Athletic Training. He is a walking inspiration. A kick in the ass for all of us."
- Steven Pressfield, World Renown Author
War of Art & Turning Pro

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